YOUTUBE HEALTH SERIES
OVERVIEW
Looking to grow authority in the bone health space, AlgaeCal aimed to launch a new YouTube series that not only provided consistent, educational uploads, but that also aligned on both topics and visuals with occurring campaigns.
Project Type
YouTube Series
Client
AlgaeCal
Role
Cinematographer
Director
ABOUT BRAND
AlgaeCal is Guided by Science, Power by Nature. They are the global leader in all things bone health. Every product and service they provide is designed to help the more than 50 million people experiencing bone-health issues live full, active lives, free from fear of bone loss or fracture.
HOW I ADDED VALUE
I filmed 9+ YouTube Episodes (and counting), providing colour graded footage and clear audio to editors. Following up with post-direction and feedback for editing.
Episodes were batch-filmed 3 at a time, providing full content for the quarter alongside other content releases on their YouTube, saving money and crew time.
I provided feedback on topics and release schedule as part of their content planning team, ensuring optimal release for integration with AlgaeCal’s campaign calendar.
Only made possible with
AlgaeCal